Direct Impact: The Power of Direct Mail Formats

Welcome to our first episode of Great Minds Print Alike, where Helen Smith, Head of Marketing gets to meet the “Great Minds” in our business and our industry to discuss all things print and marketing.

In this episode, Helen meets Simon Ludlam who as Account Director looks after several high-profile clients and supports them to supercharge their direct mail efforts. In this 15-minute chat, they discuss not only the importance of direct mail marketing, but also dispel the myth that direct mail is simple A4 letters. Direct mail can be a powerful, exciting and engaging medium to market your business. 

Watch our podcast on Direct Mail

If direct mail and print marketing is something you want to explore and you’d like to understand your options, get in touch by completing our contact form or calling us on 01142728888.